Before COVID-19 happened, the world’s biggest hotel companies seemed to be in a buying spree of brands and smaller companies. In 2018 and 2019, InterContinental Hotels Group (IHG) bought Six Senses and Regent, respectively, while making even more headlines was Accor, which in the last few years, acquired renowned brands like Fairmont, Raffles, Swissotel, and Read More
Are More Hotel Brands Better? The Case of Marriott
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